Immersive storytelling is a narrative form that uses extended reality technologies — virtual, augmented and mixed reality — to place an audience within a story environment, allowing them to experience events from a first-person perspective and, in interactive formats, to influence how the narrative unfolds. It draws on techniques from film, game design and spatial audio to create a sense of presence, replacing the fixed frame of traditional media with a fully surrounding, often responsive, environment. Immersive storytelling is used in film production, journalism, museum exhibits and personalised virtual experiences to deepen audience engagement beyond passive viewing.